How to get targeted US traffic to your website...

10 Ways to Improve Your User Experience to Succeed in Internet Business

Experts in the field of user experience and e-commerce share their best ideas to instill a sense of pleasure in users, maintain and persuade them to buy from your website in this article.

The biggest challenge for e-commerce businesses is turning visitors into customers. Assuming you provide the great product or service that people need, one of the best ways to turn visitors into customers is to make sure your site visitors can quickly and easily find what they are looking for and then Buy it.
Now, how can online businesses make their workflow as enjoyable and rewarding as possible? The following are 10 things that business owners and professionals a user experience (UX) are provided.

1. Do not make people wait to visit your site

"Nothing bothers visitors more than slow-loading pages. Many studies have shown that the slower the loading speed, the higher the conversion rates of visitors to" "Customers will be fewer. In fact, buyers will not wait."
"Forty percent of buyers leave a site that takes more than three seconds to load, and a one-second delay in responding to a page can reduce conversions by up to seven percent," said Ray Grade, executive vice president of Cloudseeded.

Jen Chu that research management experience in Shapyfay, where he says: "In order to load faster (and expedite the process of buying) are looking to sort and modify the code your site in mind. In addition, the images are more compact because "Large images take longer to load. Also, consider responsive design. In responsive design, your website will be displayed in the best possible way on any device that customers shop with." (I mean responsive) 

2. Understand how people read or scan information.

" Put the important parts of each page up and down on the left, visitors scan the pages in an" F "pattern, so get their attention with headers or headlines [powerful]," says Darren Lu, founder of Bitkacha . "Draw and do the pagination accordingly. Of course, this point in Persian is based on an inverted" F "pattern, so place the important parts of each page at the top and bottom right."

3. Make it easy to find products.

"Research consumers to find out which products are most important to people. Then create a product such as” Website Traffic packages “subsets logically so that you can "People can easily find what they want. If you can put a variety of colors and sizes of each product on one page to reduce site congestion and make it easier to navigate."

5. Use colors in a controlled way

  "Colors are great for evoking emotions and adding emphasis. However, using multiple colors will undermine the results you want. Try color variation," says Matt Tomaszewski, webmaster and graphic developer at Miles Technologies. "Limit it to almost three colors. The best thing to do is to use your brand colors with different shades and maintain the same procedure throughout the website."

"Use three primary colors in your website design and make sure the color palette matches your product or products. Also pay attention to the psychology of colors. Blue, for example, is soothing and reassuring," says Lou. "Green indicates a company that is environmentally friendly, while yellow indicates an alert, and it can be difficult to read. "
Chou adds: "It's important. For example, it is easier to read text in bold gray or black on a white background than light gray on a white background."

6. Make sure the text is the right size and readable 

Yates says:  " By good and useful to help you please be more specific but reading them is easy. Make sure that the size of the font you are big enough to read easily: minimum size 12 The body text of the text and a larger value, such as 18 or 20 for titles, should also be clear on tablets or smartphones, and make sure the line spacing is appropriate: at least 1/2 or more "There should be space between the lines. “

Remember that the easier it is to read your posts, the more likely people are to read them, and the more likely they are to get the information they need and ultimately buy from you.

7. Use quality images that provide information to the audience.

 "Use quality images for your products that show them from a certain distance or from different angles," says Travis Bennett, CEO of Digital Studio. "The more information you provide (via image and video), the easier it will be for the customer to conclude: 'Yes, this is exactly what I wanted!'

8. Use a breadcrumbs.

"Use a router to make it easier to navigate the site. The router is a visual bar, like a progress bar, that allows visitors to position themselves in the process of performing an activity on the site," says Lou. "Routers are usually used for the purchase process. For example, the order would be: login - shipping information - payment information - browsing and payment - end."

9. Provide virtual assistance

Scott Horn, senior director of marketing says: "Companies E-business should be using robots, conversation or tools live chat technologies from prophetic to predict require buyers are considered and at times more significant, customers advice "For example, if a customer receives an error message during the payment process or is looking for a size guide, an intelligent chat robot can provide the right help when needed."
 "In addition, chat robots and customer service agents can provide specific advice to customers that will help them get through problems and ensure sales," he said.

10. Facilitate the checkout process.

 "In the case of e-businesses, the biggest drop-in is in the check-out area. In some cases, this is due to customer skepticism, but it can often be attributed to the complexity and confusion of the check-out process," said Katrina Tempol, chief architect of the architect. Make this process easier by minimizing the number of check-out steps, which means users should be able to see a preview of the products without leaving the page they are on, in addition to being able to view products directly from the list section. "Add each category to your cart.""Plus, don't force users to create an account. Instead, let them shop as guests, but you can point out that if they sign up, they'll be faster in future purchases," says Bennett. . "
"Finally, consider offering payment options such as OneTouch PayPal, Android Pay and Apple Pay, which speed up the checkout process. This will improve the way buyers work and save them money," says Rick Kenny, head of Demand Consumer Insights. "Saves the hassle of filling out multiple forms and searching to find their credit card."Of course, in TargetedWebTraffic.com, the use of payment gateways such as bank gateways and the USSD payment method, as well as other methods such as the use of electronic wallets can be important in this regard.